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Effective 18 May 2026

Terms of Service

The core service terms for business and professional use of TradeDesk.

These Terms are between DATAVERA LTD, registered in England and Wales with company number 16725763 and registered office at 3rd Floor, 86-90 Paul Street, London, England, United Kingdom, EC2A 4NE, and the Customer.

TradeDesk is made available for business and professional use only. It is not offered to consumers for personal, household or private use. If an individual accepts these Terms on behalf of an organisation, that individual confirms that they have authority to bind that organisation.

These Terms govern access to and use of the Service, including any related Order Form, trial, pilot, benchmark views, review workspace, APIs, generated summaries, support interactions and related documentation.

Subject to payment of applicable fees and compliance with this document, TradeDesk grants Customer a limited, non-exclusive, non-transferable, non-sublicensable right during the subscription term to access and use the Service for Customer's internal business purposes.

Service Positioning

TradeDesk is a platform for operational evidence review. It brings together observable public and licensed signals, source-linked records, workflow tools and contextual benchmark views to support research and review.

TradeDesk is not legal advice, financial advice, compliance advice, audit assurance, formal assurance, or a substitute for professional judgement. TradeDesk outputs are not scores or predictive assessments.

Customer must ensure meaningful human review of relevant evidence and context before taking any material action based on the Service. Customer must not use the Service, including benchmark views, signal views, generated summaries or other outputs, as the sole basis for any decision that has legal or similarly significant effects on an individual.

Users and Customer Content

Customer may allow access only to Authorised Users who need the Service for Customer's internal business purposes and who are bound by appropriate confidentiality and acceptable-use obligations. Customer is responsible for the acts and omissions of its Authorised Users. Customer administrators may manage user access, settings, workspaces, API keys and billing.

Customer retains all right, title and interest in Customer Content. TradeDesk may host, process, transmit, display and otherwise use Customer Content only as necessary to provide, secure, support and improve the Service for Customer, comply with law, enforce this document, and follow Customer's documented instructions where applicable. Customer workspace notes, comments, uploads, assignments and review materials are treated as Customer confidential information.

Customer is responsible for the lawfulness, accuracy and appropriateness of Customer Content and for obtaining any permissions, notices or other rights required for TradeDesk to process it. Customer should not upload special-category or criminal-offence data unless it is strictly necessary, lawful and proportionate for Customer's own purposes.

The Service may present information sourced from public registers, official publications, licensed providers, customer material and openly observable web sources. TradeDesk does not control those sources and does not guarantee that every underlying record is complete, current or error-free at all times.

AI-Assisted Features and APIs

Some Service features may use AI-assisted summarisation, drafting or review support. AI-assisted outputs may be incomplete, approximate, context-sensitive or wrong. They are provided to support human review, not replace it.

By default, TradeDesk will not use Customer Content, uploaded files, workspace content, prompts or generated outputs to train a shared or general-purpose model for other customers. If TradeDesk later offers any optional model-improvement programme using Customer Content, TradeDesk will describe the scope of that programme, the relevant providers, retention parameters and opt-out mechanics, and will require explicit opt-in unless otherwise agreed in a signed enterprise agreement.

If Customer's plan includes API access, Customer may use the API only in accordance with the documentation, authentication requirements and rate limits published by TradeDesk or agreed in writing. API credentials must be kept confidential. Customer must not share them outside its organisation, bypass limits, or use the API to build a competing product, dataset or model-training resource.

Restrictions

Except where mandatory law says otherwise, Customer must not:

  • reverse engineer, decompile or attempt to discover source code;
  • resell, rent, lease, white-label or externally distribute access to the Service;
  • scrape, harvest, bulk extract or systematically copy substantial portions of the Service except through an authorised API within documented limits;
  • remove source references, methodology warnings, attribution or contextual limitations from outputs where they are included;
  • use the Service or substantial exports from it to build or commercialise a competing company-intelligence, enrichment, screening, benchmarking or analytical product;
  • use the Service or restricted exports from it to train or improve an external model, ranking engine or downstream dataset for third-party use without TradeDesk's written permission;
  • upload malware or harmful code, interfere with security controls, or misuse the Service in breach of the Acceptable Use Policy.

Support, Suspension and Confidentiality

TradeDesk will provide support in accordance with the Subscription & Billing Terms and any applicable Order Form. TradeDesk may update, improve, replace or retire features, source integrations or visualisations from time to time.

TradeDesk may suspend or restrict access where reasonably necessary to address a material breach, security issue, legal issue, non-payment, abusive extraction, or misuse of the Service. TradeDesk will use reasonable efforts to limit a suspension to what is necessary and restore access promptly once the issue is resolved.

Each party may receive confidential information from the other. The receiving party must use that information only for the purposes of the parties' relationship, protect it using reasonable care, and disclose it only to those who need to know and are bound by confidentiality obligations. This does not apply to information that is public through no fault of the receiving party, was already lawfully known, is independently developed, or is lawfully obtained from a third party.

Intellectual Property and Feedback

TradeDesk and its licensors retain all right, title and interest in the Service, software, schemas, taxonomies, benchmark methodology, documentation, visualisations, generated interfaces, compiled database structure, selection and arrangement of material, and related know-how, excluding Customer Content.

If Customer provides feedback, suggestions or ideas about the Service, TradeDesk may use them without restriction and without payment, provided it does not publicly disclose Customer confidential information in doing so.

Disclaimers and Liability

Except as expressly stated in this document or an Order Form, the Service is provided on an "as available" and "as updated" basis. To the fullest extent permitted by law, TradeDesk disclaims implied warranties, including satisfactory quality, fitness for a particular purpose and non-infringement. TradeDesk does not warrant uninterrupted availability, complete source coverage, or that all outputs will always be free of error.

Nothing in this document excludes liability that cannot lawfully be excluded, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation. Subject to that, each party's total aggregate liability arising out of or in connection with the Service in any rolling 12-month period is limited to the fees paid or payable by Customer for that same period. For free trials, each party's aggregate liability is limited to GBP 500.

Subject to the carve-outs above, neither party is liable for indirect or consequential loss, or for loss of profit, revenue, anticipated savings, business opportunity or goodwill. This does not limit Customer's obligation to pay fees properly due, or liability for breach of confidentiality, infringement of the other party's intellectual property rights, or deliberate misuse of the Service.

Term, Termination and Governing Law

These Terms start when Customer first accepts them or first uses the Service and continue for the duration of Customer's subscription, subject to earlier termination. Either party may terminate for material breach not remedied within 30 days after notice, or immediately if the other party becomes insolvent or continued performance would be unlawful.

On termination, Customer's right to use the Service ends. Subject to the Security & Data Protection section and applicable law, TradeDesk will generally provide an export window for Customer Content as described in the Subscription & Billing Terms.

These Terms and any non-contractual disputes are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, except that either party may seek urgent injunctive relief in any court of competent jurisdiction.

Contact Details

ContactDetails
Legalto be confirmed
Supportsupport@tradedesk.io
Privacyprivacy@tradedesk.io
Securitysecurity@datavera.co